About Paisley Magic
Designer and founder Janki Desai was inspired by the birth of her beloved niece, Izzah. As a Fashion Institute (FIT-NY) graduate, Desai had dreamt of having her own brand - of combining her training and talents with her rich Indian heritage, and bringing in her experience of working for sophisticated brands like Ralph Lauren. So with the birth of Izzah, she turned her focus to India-inspired children’s fashion.
She is heavily influenced by her heritage and the level of craftsmanship still present throughout India. PaisleyMagic is her humble attempt to bring forth the extravagant symphony of vibrant colors, patterns and prints that India is most renown. She creates beautifully unique totes, children’s clothing, handmade quilts and an array of children's lifestyle product, all with playful accents and attention to being sustainable and environmentally friendly.